Clyde Waterfront Education

Braehead shopping centre

Create an advertising leaflet for local community amenities

Young people will design a promotional poster or flyer to encourage the public to visit the Clydeside or some of the buildings or places of interest surrounding it. This idea will develop research skills, a knowledge and understanding of promotional graphics to market local area amenities. Applying knowledge and understanding of layout, lettering, creating and editing images to produce a promotional graphic display.

Broad Outcomes of learning

• Subject knowledge of desk top publishing gained and enhanced
• Employability skills enhanced – application of knowledge in a real situation by using a variety of techniques and software to produce or edit work
• Develop enterprising skills such as effective communication, planning and organisation, ownership achievement of task, sense of responsibility
• Confidence of working independently from teacher-led lessons demonstrated by leadership in the area chosen to research, the target market and the format of the graphic.
• Learners take responsibility for their learning through making decisions about the layout, theme, target market and selection of relevant information
• Learners have developed enterprising skills identified as 4 capacities of CfE

Relevance to curriculum

• Supports standard grade illustration and presentation or can be used for higher tri-fold promotional leaflet - no templates allowed for the latter
• Learners can select an area or building of interest, conduct research of relevant information, and apply to create a real promotional leaflet incorporating all the skills needed for the graphics CAG component

About this lesson/project idea

Theme Curricular area Age group
Tourism & leisure Technologies Lower/Middle Scondary;
Upper Secondary
Lesson/project focus Interdisciplinary Learning Opportunities Cross cutting themes
DTP - Promotional graphics display Science;
Social Studies;
Technologies
CfE;
AifL;
Citizenship;
EiE;
ICT;
PSD